Studio roosegaarde :
seeing stars
Switching off a city to bring back stars.
More than 80% of the world’s population lives under light-polluted skies. Seeing Stars, Daan Roosegaarde’s public art project with UNESCO Netherlands, brought the stars back by switching off a city’s lights, from streetlights and billboards to homes. It debuted in Franeker, a historic astronomy town, then travelled to Leiden, as a flagship of European City of Science 2022, and Aarhus. It’s backed by night-sky and environmental movements including the International Dark-Sky Association, Earth Hour and Nacht van de Nacht.
I oversaw the launch film, content and editorial for the campaign. The campaign won at the Lovie Awards, the film was named Best Micro Film at the Swedish International Film Festival and received a Special Mention at Mumbai Shorts, and the project was covered by Dezeen, Phaidon and national press.
Recognition: Lovie Awards 2× Bronze, Best Event Activation Campaign · Best Micro Film, Swedish International Film Festival · Special Mention, Documentary, Mumbai Shorts International Film Festival.
Role: Content Lead: launch film, content and editorial.
Partners: Studio Roosegaarde · UNESCO Netherlands · Media.Monks · Municipality of Franeker.
